ADVENTURES IN CLUBLAND
by King Ralphy
For a little bit over a year now I have been working in the nightlife industry. I'm often asked how I got so far, so fast; and while I'd like to say its a lot of hard work - my first adventure will explain how King Ralphy really came to be.
My strategy... I didn't have one. I got a job working in the marketing department at a straight nightclub despite the fact that I studied fashion marketing, but a kid's gotta eat - ya know?
What I didn't, however, expect was the adventure ahead. Up to that point, I had never really gone to any gay clubs. For me, I went out for dance music and that generally meant just underground raves.
When I found out that my new nightclub marketing gig also included working with the insanely popular "Hot Mess" party, I cringed a little in the beginning but quickly fell in love. Before I knew it, "Hot Mess" crumbled. It might sound like bad news, but I got a great new gig hosting an amazing gay party with the likes of Jason Preston and 12 Pack.
So if I had to define it... my strategy has been to only hit the hottest parties, have fun and make sure everyone else is having the time of their lives too. My marketing job then started to seem secondary as the best parties in the city started paying me to host and promote their events. The next thing you know, I've landed an amazing job doing marketing with Grammy award winning DJ Peter Rauhofer at Star 69 records.
After the break, you can come along on my Adventures in Clubland and see what went down in my life last week.
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